For instance, my mother is 89-and-a-half years old. She lives in Northeast Philadelphia and reads the Inquirer every day. She doesn’t own a computer. Her knowledge of computers, I would say, is minuscule. If there were no Inquirer in print, she would have to buy a computer, and at the age of almost 90, master new technology, or go to the Daily News, or stop reading.
Bill Marimow on his new old job, and the future of the Philadelphia Inquirer
monkeyajb: I don’t have anything against 90-year-old women, but as long as newspapers keep designing themselves for 90-year-old women, the newspapers will remain a dying (and irrelevant) breed.